Business Coach

Business Coach

Study for a career that is exciting and satisfying it is also very lucrative – Business Coaches are in huge demand and currently command high incomes. Business coaches support their clients in difficulties relating to business, including start-ups, transitions, and rough patches. This course is designed to help you bring your expertise to others. 

Course Duration

12 hours

Certifying Body

KHDA (Knowledge and Human Development Authority), Govt. of Dubai

Course Structure

  • Nature and Scope of Business Coaching
  • The Initial Consultation
  • Cognitive Behaviour Therapy, Goal Centred Approach
  • Reality based approach, Motivational Approach
  • First Contact, SWOT Analysis
  • Considering Alternative Actions
  • Developing a Business Plan, Feasibility Studies, Formal Documentation
  • Operational Management, Strategic Planning, Operational Planning
  • Improving Productivity – Quality Circles, Cause and Effect Diagrams.
  • Pareto Analysis, Brainstorming, Motivation
  • Marketing, Introduction to Marketing, Marketing Strategy
  • Starting out in Business, Making Contact
  • Building Better Staff
  • Improving Resource Management
  • BRM (Business Resource Management)
  • Stress Management

Key Benefits

  • This course is designed to help people identify opportunities to work as a business coach and develop an understanding of a business coach’s role.
  • You will learn how to gather relevant data and conduct an initial consultation with a client.
  • Throughout the course you will learn about optimisation of business models for new or existing businesses, whilst focusing on improving productivity within a business. Understand how business coaching can be used to improve resource management.
  • You will develop awareness of ways in which business coaching can improve marketing, and also improve the recruitment, skills, performance and motivation of staff.
  • You will have an opportunity to develop and practice the delivery of a comprehensive business coaching service to a client.

Who should attend?

  • The short course is aimed at anyone either managing staff, aspiring to manage or who wishes to learn the skills to become a coach.
  • This Certificate is the ideal way for anyone looking to take their interpersonal skills to the next level, as well as those considering integrating coaching into their work or as a career.












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